Car2Go: great idea, but some major problems to work out
Tuesday, November 13th, 2012
As I’ve written here before, I am a member of Zipcar, AutoShare, and Car2Go. Lately, I’ve found myself using Car2Go the most because of the nature of my travels. I work from home two or three days a week, but the rest of the time head downtown to the office. I’ve found that taking a Car2Go to work after rush hour, then taking it back home, has been a great way to commute now that the weather is getting colder (I usually bike in the spring, summer and early fall). It works out to less than half the price of taking a cab.
Now, the beauty of Car2Go is the one way nature of the trips — I pick up a car at one lot and can drop it off at another. It makes the drives short (average trip is 15 minutes) and I don’t have to pay for parking when I’m downtown. But there are some major problems with the service:
1) Parking isn’t always guaranteed. A number of lots downtown are often full, meaning you can’t drop off the car at your desired location. Car2Go users are supposed to keep driving around looking for a lot that isn’t full, but that’s not practical and doing so comes at a cost, as you’re charged for every minute you drive. Many people, including myself, resort to double parking — because the Smart Cars are so short, you can usually park one behind the other and it doesn’t affect the flow of the lot. Unfortunately, city officials don’t like this and will ticket the car. Car2Go passes that $30 ticket on to you, and adds a $25 processing fee on top. Not nice.
2) The wireless entry system for the cars is unreliable. Three times now I have had a car unable to connect with the main system. The first time I couldn’t properly return a car because it wouldn’t connect to tell the system that my ride was over. I had to call customer service and spent 20 minutes trying to figure it out. In the end, I had to leave the car unlocked in the lot and just walk away hoping someone didn’t steal it. Other times, I have walked to lots and tried to sign out a car, only to find out it won’t connect. Just today, this happened to me. I walked 20 minutes to the nearest available car, swiped my card, only to find out there was “No Connection.” I called customer service and they couldn’t figure it out. I was told, “Yeah, this sometimes happens.” Great. I ended up having to spend $30 to take a cab (a premium compared to the $9 the Car2Go would have cost me) and was 15 minutes late for an important meeting. Did I mention it was friggin’ cold outside? I was told I might get a credit for the inconvenience — the request would be made. Might?
3) Another issue has to do with picking up a car in a large, multi-level Green P city parking lot. Based on the iPhone app, you know there’s a car there somewhere, but you don’t know exactly where it is. You end up having to walk through each level looking for this little car. One lot on the Esplanade in Toronto has five or six levels. Took me 15 minutes of walking around to figure out where it was. In these situations, the company should really look to have dedicated spots, like Zipcar or AutoShare have.
4) This isn’t the biggest issue, but it’s still a problem. The iPhone apps that help you find available cars don’t do a good enough job of telling you where some lots are. Zipcar and AutoShare, by comparison, go into a great amount of detail to tell you exactly how to get to the car.
So there you go. I love the concept of Car2Go, but so far I’m getting really frustrated by the experience. The company better sort them out, otherwise I’m going to ditch this service and go for something more reliable.




Car-share services across North America are proving they’re not a passing fad as a growing percentage of urban dwellers — facing high parking prices, a lack of spaces, urban congestion and urban smog, not to mention higher fuel prices — are choosing to not own vehicles. Research firm Frost & Sullivan predicts car-sharing membership will grow eightfold between now and 2016, when North American membership is expected to reach 4.4 million. This represents a car-share fleet of 70,000 vehicles. Since every car-share vehicle is estimated to replace 15 cars on the road, this works out to about a million fewer cars on the streets by 2016. It’s a trend that automakers can’t ignore, according to Frost, which predicts car sales will be affected over the long term.
Tyler Hamilton is associate publisher and editor-in-chief of Corporate Knights magazine and former business columnist for the Toronto Star. This blog is a personal project started in April 2005.