Canadian sites are taking pre-orders for a few more days still, but for my U.S. readers Amazon.com has started shipping my new book Mad Like Tesla: Underdog Inventors and Their Relentless Pursuit of Clean Energy. The book tells the stories of some clean energy entrepreneurs/inventors taking huge risks and thinking outside the box to solve some of the world’s most pressing issues. Each one is at a different level of development but all face similar barriers along their journey. The stories set the stage for discussion about a specific type of clean energy, technology or field of discovery (e.g. fusion, solar, waste-heat recovery, biofuels, energy storage, biomimicry, etc.) supported by some historical context and current-day examples.
Why Mad Like Tesla? That’s explained in the introduction, but in a nutshell Serbian-American engineer Nikola Tesla invented many important technologies in his lifetime. yet he faced constant struggle against naysayers and skeptics who couldn’t, at first, grasp the significance of what he was sharing with the world. Many dismissed Tesla as a mad scientist, and yet his inventions shaped the world largely for the better. So, in my view, if someone today is mad like Tesla, that’s not necessarily a bad thing. It’s quite a good thing, actually — we need more of these people, for the changes necessary in our world will not come from the kind of cautious, incremental steps being taken today.
I have a website for the book in the works, but it won’t be ready until end of August.
Thanks for your support!