Is biomimicry a “megacategory” of cleantech?
Monday, May 31st, 2010I had a terrific interview last week with natural sciences expert Janine Benyus, who is the foremost authority on an emerging area of science called biomimicry. In fact, Benyus is credited with coining the term in the1990s. Basically, biomimicry is about innovation that replicates what already works well in nature, whether it has to do with shapes, biological processes, the design of ecosystems, or chemistries. Toronto-based WhalePower, which has designed a wind turbine blade that mimics the flipper of a humpback whale, is an example of a biomimicry innovator. OneSun, a secretive new solar venture co-founded by Benyus along with Paul Hawken, is another example — it intends to design solar panels that copy how plants convert sunlight into energy. My Clean Break column this week, which is based on my discussion with Benyus, looks at biomimicry and its huge potential role in cleantech innovation. The video at the top-left is from a speech Benyus gave at TED in 2009.


Tyler Hamilton is editor-in-chief of Corporate Knights magazine and a business columnist for the Toronto Star, Canada's largest daily newspaper. In addition to this Clean Break blog, Tyler writes a weekly column of the same name that discusses trends, happenings and innovators in the clean technology and green energy market. This blog is a personal project started in April 2005. It is not an official blog of the newspaper.